Trademark Search Support Australia: A Comprehensive Guide
What is a Trademark and Why is it Important?
A registered trademark is a type of intellectual property (IP) right that protects a business's unique brand, products, or services. It can protect a word, phrase, logo, letter, number, symbol, sound, shape, image, or scent. A registered trademark gives your business exclusive rights to use the trademark in Australia, and it also gives you legal rights to place the ÂŽ symbol next to your trademark.
Trademark Search: Why is it Essential?
Before you apply for a trademark, it's essential to conduct a thorough search to ensure that your desired trademark is not already registered or pending. This can prevent costly mistakes and ensure the success of your trademark application.
- Use the Trade Mark Search to find existing registered and pending trademarks in Australia.
Trademark Search Options in Australia
We offer two search options: TM Checker and Australian Trade Mark Search (ATMS). TM Checker provides more feedback about the likely success of a registered trademark application, while ATMS allows you to search for registered and pending trademarks.
How to Conduct a Trademark Search in Australia
Using the Australian Trade Mark Search Tool, you can search and find registered trademarks. This tool allows you to search for existing trademarks by keyword, owner name, or registration number.
TM Checker: A Quick and Easy Trademark Search Tool

TM Checker is a free app that helps you decide if your trademark is likely to face problems when it is examined. It uses AI to quickly check your proposed trademark based on internally trained data and examinations conducted by IP Australia.
What to Consider Before Applying
Before you apply for a trademark, make sure you understand the following:
- Know the type of trademark you're applying for.
- Know the goods and services you intend to use the trademark for.
- Be aware of the potential risks and obstacles in the trademark application process.
Trademark Registration in Australia
Registering a trademark in Australia takes at least seven months and costs a minimum of $250. You can use our trademark price calculator to work out how much it may cost.
Who Can Help You with Your Trademark Application?
There are various professionals who can assist you with your trademark application, including trademark attorneys, patent attorneys, IP lawyers, and IP search firms. They can provide you with expert advice and support throughout the trademark application process.
Conclusion
Trademark search support in Australia is a critical step in the trademark application process. By conducting a thorough search, you can ensure that your desired trademark is available for registration and avoid costly mistakes. We offer various search options, including TM Checker and Australian Trade Mark Search (ATMS), to make it easier for you to conduct a trademark search in Australia. Contact us today to learn more about our trademark services and how we can support you with your trademark application.